Friday, January 16, 2009

I Created Zubaz


This American failure was brought to our attention by a friend of a friend of I.B.T.C. Thank you DM and AW.

It took a few days to determine whether this was a great American failure or a great American success. The failure aspect will be apparent when we get to the visual evidence, which will provide a more complete argument than anything I could write in words. What you might not be able to tell from the pictures is that bodybuilders Dan Stock and Bob Truax made MILLIONS on these pants.

Looking for a way to stay comfortable while working out, and to show that they, “dared to be different,” Stock and Truax came to the only possible conclusion; They would invent stretchable flared leg pants with a bright zebra stripe design. See exhibit A.

These were invented in 1988, and quickly infiltrated the closets of sports fans, WWF and future political supertars and stylish yet sophistaced businessmen everywhere. In 1990 Zubaz recorded more than $20,000,000 in sales. We're all for entrepreneurs here at I.B.T.C. These guys saw a basic need in the gym clothes industry and they cashed in. The biggest problem is with the difference between the intended image, Zubaz reality, and, well, Reality reality. Let me show you...

Zubaz Reality


Reality Reality



Zubaz Reality


Reality Reality


I think great American failure has been proven. If you aren't convinced you can buy your pair here.




One final thought...

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